1. we discussed our prcing strategy. and our marketing strategy.
- as per survey results, introducing one time visits. first time free when we just talk to them about how we can help them. will they abuse free visits? for second visit 20$ or 30 for home visit (1 hr).
- apart from consultancy fees, 2 other srces of revenue, cuts from other businesses, and membership to the social interaction groups (240 per year).
professional services:
- health/dietary
- travel
- financial
not so professional:
- hobbies (yay CCs!!!)
- community service
- social interaction (membership, 2 activites a month, members get free consultancy)
- public lectures (might fall under social interaction)
- employment (free listing, small cut from employer, if at all)
Liasion officers:
Lora: health/dietary
Reve: Travel
Finance: Edric
Varun: hobbies, comm service
JJ: Social interaction
This week, refine pricing strategy further, start on cost projections.
Marketing stuff:
- brochure (Varun started work on content)
- namecards (LP: upload new cards after removing the elderly people's picture, and coming up with a logo; we are to have a chinese name on teh card as well, will speak abt this tmr)
- Poster/print ads (yay LP!!!)
- radio/television (JJs getting camera this weekend probably, Edric with the cool voice working on script for radio ads)
and for the record:
- we have now visited 3 CCs
- we have spoken to the CEO of SAGE
- we will be speaking to PA soon (the guys in charge of CCs and RCs)
- we know people from AIA (finance), travel, and health (so we got professional services covered)
- and on a lighter note, my uncle is an angel investor, working with some VC (so we don't need to win a competition for our intial investment if we really decide to start up, although that would be nice:P)
Also, we need to start working on our report/business plan, with complete details on well... pretty much everything.
Alright guys, approx 20 days to crunch time.
Keep on moving!!
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