The business card

Sunday Meeting!

Summary of Meeting :

Change of Business Idea to : Health Food Place -> which will be called......

Food for Thought !

- we think health. So u eat healthy.
or
- because we think about what you eat.

Why we didn’t choose the SafeHands idea :

SWOT analysis for SafeHands:

Strengths:
-Jobs for old
-Cheaper childcare
-Benefits the elderly, working parents and their kids
-Scalable.

Weaknesses
-Parents don’t mind spending on their children
-Hard to change perceptions (old ppl not fit to take care of kids)
-Willingness and ability of old to take care of kids.
-No steady, reliable supply of old people.
-Language barrier
-Age barrier

Opportunities
-Unique idea, first in the market
-Social Entrepreneurship

Threats
-Other childcare services have probably better services (tuition) with trained proffessionals
-Not profitable

SWOT analysis for Food for Thought:

Strengths:
-Encourage Healthy lifestyle. Increase awareness.
-Nutritionist on the spot to help tailor the food according to your needs.
-Food based on your :
---Body type
---Health history
---Needs
---Lifestyle
-Scalable (if profitable) – franchises.
-Affordable
-Easy to cook take home recipes to encourage healthy lifestyle.

Weaknesses:
-How to make healthy food appetizing.
-Menu- (too broad?)
-Appeal?

Opportunities:
-Unique idea (nutritionist helping you decide what to eat )
-Get support from Health Promotion Board
-Get recommendations from nutritionists in Spore.
-Sponsorship from fitness clubs.

Things to do:

1. Keep Brainstorming for ideas
2. Think about marketing this one
3. Check out the blog on Monday night/Tuesday morning for the business card.
4. Post on the IVLE Forum: Free Days (preferably after 7 on weekdays) for WEEKLY meetings.


--LP--